There’s just something about a good story that keeps a person coming back for more. Maybe it’s just me, but when I finish a good book, I immediately want to read the next one. And then the next one after that.
Stories are powerful.
Why not use that power for good within your business? Whether you are a small business, large brand, entrepreneur, non-profit, start up, author or something else entirely, you have a very important story to tell.
What is it that gets you going in the morning?
Why did you choose to start that non-profit?
Why are you working so hard at what you do?
What drives you towards success?
What is unique about your business?
How did you get to where you are today?
What are some of the newest developments within your industry?
I could go on an on. You have a very unique and interesting story, and the world needs to hear all about it! That’s what makes this all so exciting. And that’s where content marketing comes in.
Strategic content marketing involves maintaining a steady flow of relevant, shareable and useful content to your website or blog. Readers receive little bite size pieces of information each time they come and visit your site, which in turn keeps them coming back for more. In essence, content marketing is the art of telling your brand’s story, one little piece at a time.
And everyone loves a good story.
Let me help you tell yours today through strategic content marketing!
I will work one on one with you to develop a content marketing strategy that fits your business and effectively tells your brand’s story. Together we will come up with a plan and schedule for implementing this strategy on your website through a series of blog posts. Some choose to push a new piece of content to their website once a month, while others prefer bi-weekly, weekly or even daily postings. Whatever your business needs may be, we will work together to figure out a schedule.
I’ll also help you develop quality cornerstone content for your site, which is essentially a few specific pages of targeted, extremely useful information that comprise the core of your website. Think something so informative that readers will continue visiting time and time again, maybe even bookmark it in their browsers for future reference. To find topics for this cornerstone content, I’ll do some keyword research within your particular market to figure out what potential customers are already searching for. And, of course, everything will be SEO friendly!
Are you ready to take your brand to the next level? For more information, fill out this contact form to get in touch with me. Let’s get started telling your story today!